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Sales & Marketing

Palmer Group is working with a client seeking a creative and detail-oriented Digital Marketing and Content Coordinator to join their growing team. In this role, you will be responsible for developing, implementing, and managing content and digital marketing strategies to enhance their brand presence and drive traffic and engagement. The ideal candidate is passionate about digital marketing, has strong writing skills, and is adept at using various digital marketing tools and platforms. If this job interests you, please apply today!

Responsibilities:

  • Develop, write, and edit compelling content for various platforms, including blogs, websites, social media, email campaigns, and press releases
  • Ensure all content aligns with brand voice, tone, and style guidelines
  • Coordinate with designers and other team members to produce multimedia content
  • Plan and execute digital marketing campaigns, including SEO/SEM, email marketing, social media, and display advertising
  • Manage and promote new video editing services, including client relations with existing users and aiding in marketing efforts to expand the user base
  • Monitor and analyze campaign performance, providing insights and recommendations for optimization
  • Manage social media accounts, create and schedule posts, and engage with the audience
  • Maintain and update content on websites as needed
  • Use analytics tools to track and report on website traffic, campaign performance, and other key metrics
  • Assist in putting together a content strategy for campaigns, including digital, print, tradeshow
  • Work closely with the marketing team to develop content and digital marketing strategies aligned with business goals
  • Collaborate with cross-functional teams to ensure cohesive messaging and brand consistency
  • Stay updated on the latest digital marketing trends and technologies

Requirements:

  • Bachelor’s degree in marketing, communications, journalism, or a related field
  • 1-3 years of experience in content creation, digital marketing, or a similar role
  • Proficiency in digital marketing tools and platforms (e.g., Google Analytics, SEO tools, social media management tools)
  • Experience in light video editing and developing a content and social media strategy is a plus
  • Excellent writing, editing, and proofreading skills
  • Displays in-depth knowledge and understanding of social media platforms (Facebook, Twitter, Instagram, YouTube, Pinterest, etc.), their respective participants, and how each platform can be deployed in different scenarios
  • Strong understanding of SEO principles and best practices
  • Experience with email marketing platforms (e.g., Mailchimp, Asana, HubSpot) is a plus
  • Ability to manage multiple projects and deadlines in a fast-paced environment
  • Creative thinker with strong problem-solving skills
  • Team player with excellent communication and collaboration skills
  • Some travel may be required

Work Model:

  • Hybrid

Interested and qualified candidates can contact Abigail Kramer at (515) 225-7000 or email akramer@thepalmergroup.com.

Ref: JOB-45356

Abigail Kramer

Senior Sales and Marketing Recruiter

akramer@thepalmergroup.com

(515) 225-7000

3737 Woodland Ave, Suite 200, West Des Moines, IA 50266





    • Job type: Direct Hire
    • Location: Des Moines
    • Date posted:
    • Salary:
      $55,000 - $75,000 per Year