Web Content Manager

Our client is seeking a Web Content Manager to join their team. If you have proven experience managing the administration of website content, creating, and maintaining optimal content, and the activities to support Marketing strategy to support company goals, please contact Jessie for consideration.

Responsibilities:

• Integrate Marketing communication campaigns with electronic media and maintaining and improving website user experience to support sales efforts
• Serve as administrator for website platform and content management, maintaining systems needed to support content strategy
• Collaborate with marketing and other teams to lead and develop creative approaches to integrate, display and manage website content for marketing and communications projects
• Troubleshoot issues, submit and update support requests; regularly coordinate with the marketing team to help manage integrations between systems
• Collaborate with marketing and other departments to lead and develop creative approaches for assigned projects
• Manage workspace languages, workspace contributors, content translations, content display, and content sharing
• Manage all content in the Customer Management System (CMS) workspace
• Support efforts to use analytical software and web experience data to evaluate the effectiveness of e-marketing strategies, web layout, and content strategy
• Partner with the analytics team to develop recommendations to improve user experience and content effectiveness
• Partner with the marketing content team and design team to complete campaign tasks as needed
• Serve as subject matter expert on website content, ensuring all files are accurate, proofread, tested, and timelines are met or exceeded in support of business priorities

Requirements:

• Bachelor’s degree in marketing, Communications, or Computer Sciences preferred
• 5+ years of Digital Marketing experience preferred
• Online strategy, content management, and usability experience preferred
• Project management experience preferred
• Proficient in Marketing Automation, website content management platforms, web design, and user experience (UX)
• Strong analytical skills with strong attention to detail
• Knowledge of Adobe Suite (Dreamweaver, InDesign, Photoshop, Illustrator, and Fireworks), HTML, Javascript code, AMPscript, Microsoft Word, and Microsoft Excel

Work Model:

• Open to on-site, remote, or hybrid

Interested and qualified candidates can contact Jessie Kester at (515) 225-7000 or email Jessie at jkester@thepalmergroup.com.

Ref: JOB-41262