Our client is a leader in the financial services industry. At the forefront of innovation, it believes in leveraging cutting-edge digital marketing strategies to enhance its reach and member experiences. As a result of continued growth and focus on the future, they are adding a Digital Marketing Manager to their team. In this role, you will oversee and execute strategic marketing initiatives, driving traffic, engagement, and conversions across various digital channels. You’ll play a pivotal role in shaping their online presence by utilizing your expertise in analytics, HubSpot, CMS platforms, web development, SEO, and SEM. Apply today to learn more!
Work model:
Work model:
- On-Site
What you will do:
- Develop and implement comprehensive digital marketing strategies tailored to the financial industry
- Manage and optimize campaigns for SEO and SEM to increase visibility and ROI
- Analyze marketing data to identify trends and insights for continuous improvement
- Leverage HubSpot for lead generation, CRM management, and marketing automation
- Collaborate on content creation for website updates, blogs, and landing pages within CMS platforms
- Monitor and enhance website performance, ensuring user-friendly and secure experiences
- Stay ahead of digital marketing trends and emerging technologies
What you will need to be successful:
- Bachelor’s degree in marketing, business, communications, or a related field
- 5+ years of experience in digital marketing, preferably within the financial sector
- Proficient in analytics tools such as Google Analytics
- Hands-on experience with HubSpot and other CMS platforms
- Proven track record of successful SEO and SEM campaigns
- Strong project management skills and attention to detail
- Excellent written and verbal communication skills
Benefits overview:
- Health, dental, and vision insurance
- PTO
- 401k
Interested and qualified candidates can contact Abigail Kramer at (515) 225-7000 or email Abi at akramer@thepalmergroup.com.
